Partner Marketing Manager, North America - Remote Remote

Responsibilities

• Work as part of a team to manage marketing relations and collaborative communication streams
• Take ownership of managing and planning all marketing collateral related to a portfolio of technology partners; including content for events, case studies, website, social communication, newsletters, email campaigns, ABM, etc
• Collaborate with different departments of Corporate Marketing team to ensure projects are completed timely, on-brand and with required depth and quality
• Be a dedicated team-member with the Partner Practice team, including Competency Center head, SME’s (Subject Matter Experts), dedicated Business Development/Sales leads, Business Units and Account teams and Alliances to develop and agree a GTM strategy supported by content, case study creation, award submissions, PR opportunities and other marketing activities related to partners
• Act as Project Manager for large and small-scale events, multi-touch nurture campaigns, ABM and targeted content creation, plus various other marketing initiatives
• Be a proactive “ideas” generator with ambition to drive better messaging, marketing planning and business development through various marketing activities
• Serve as the primary relationship owner with the Partner’s marketing team aligning on joint campaigns and event participation

Requirements

• Bachelor’s Degree in Marketing, Communications, or related field required
• 5+ years’ experience working as part of a Partner Marketing team, ideally with knowledge and experience of Digital Platform Partners (i.e. Saleforce, Adobe, commercetools, etc.)
• Marketing automation platform experience (e.g., Marketo, Pardot)
• ABM (Account Based Marketing) experience
• Proven experience in building, creating and leveraging creative assets and marketing content for multi-touch campaigns
• Experienced content writing skills and virtual and/or in-person event planning are key requirements for this role, as is the ability to think creatively and drive go-to-market messaging
• The ability to work independently and potentially across multiple countries will be required
• Strong project management experience
• A strong understanding of reporting, data and marketing metrics
• Strong internal/external consultative marketing approach to effectively engage with Sales, Alliances, strategic partners and other internal and external stakeholders

We offer

• Extended Healthcare with Prescription Drugs, Dental and Vision, and Healthcare Spending Account (Company Paid)
• Life and AD&D Insurance (Company Paid)
• Employee Assistance Program (Company Paid)
• Telehealth (Company Paid)
• Short-term Disability (Company Paid)
• Long-Term Disability
• Paid Time Off (including vacation and sick days)
• Registered Retirement Savings Plan (RRSP) with Company match
• Maternity/Parental/Adoption Leave Top-up
• Employee Stock Purchase Program
• Critical Illness Insurance
• Employee Discounts
• Unlimited access to LinkedIn learning solutions