The Importance of Sustainable Yogurt Packaging

Yogurt is a great proxy for studying packaging with several constraints. It must stay fresh, so it's got a cold chain constraint. Unlike many dried foods or other products, it needs impermeable barriers. It has a much higher level of packaging associated with it than a bag of potato chips. And, as a product, consumers are constantly searching for the right variety of yogurt, creating a high churn and exploration rate, which leads to a lot of waste, including the packaging and the yogurt itself. Additionally, it's quite popular with families, a group that is often interested in sustainability..

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