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Could a Netflix-inspired subscription model be key to finding EdTech’s next unicorn?

In the News

Education Technology – by Genna Ash-Brown

Could a Netflix-inspired subscription model be key to finding EdTech’s next unicorn?

A conversation with Dmitry Krasovskiy, PhD, head of education and learning services at EPAM Systems, exploring the sector’s growing appetite for education ‘on-demand.’

Q. How is the traditional B2B model that previously shaped the EdTech market now changing?

The EdTech market is enabling direct-to-consumer models that put the learner at the heart of the education process. Traditional B2B models in education sell directly to universities, instructors, bookstores, or e-commerce providers who then market the materials to students. Learning companies are now optimizing and augmenting their omni-channel marketing and sales to bypass third-party providers and directly target learners.

To read the full article, click here.

View the webinar, “Finding a Netflix-like Unicorn in EdTech,” here.

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