305 King St W
Suite 1100
Kitchener, ON N2G 1B9
Canada
Lead Web Analyst Remote
Lead Web Analyst Description
We are looking for a remote Lead Web Analyst with 5+ years of prior experience in web analysis to join our team.
You will play a crucial role in analyzing and optimizing web data to provide valuable insights for our clients. This position involves working closely with clients to understand their business goals and translating them into actionable data-driven strategies.
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Responsibilities
- Preparation of measurement strategy, collaboration with product ownership team on definition of product success KPIs
- Setting up user behavior tracking while applying enough creativity to find the best methods of data capturing strategy development and implementation; business requirement collection for tracking and providing it to development team
- Design of complex end-to-end analytics pipelines covering both web analytics, advertising and CRM systems
- Make data-based recommendations on how to improve clients’ online strategy
- Conduct deep-dive research on all areas of customers’ online strategy
- Setting up and running A/B and MVT tests: hypothesis generation, samples volume estimation, experiments planning, reporting
- Build insightful automated dashboards
Requirements
- Degree in Marketing, Mathematics, Statistics, Engineering
- 5+ years of Web Analytics experience; additional experience in online marketing or product analytics would be a plus
- 1+ year of relevant leadership experience
- Vast experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google Optimize
- Experience in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
- Experience in creating and explaining dashboard reports, using data visualization tools
- Statistical and analytical skills with an ability to spot any issues or trends in data
- Communication skills, ability to explain analytical things for non-technical stakeholder
- Knowledge of Web Analytics project documentation development and maintenance
- Experience in EDW, like BigQuery/Amazon Redshift/Snowflake, SQL knowledge
- Python/R proficiency
- English level: B2
We offer
- Career plan and real growth opportunities
- Unlimited access to LinkedIn learning solutions
- International Mobility Plan within 25 countries
- Constant training, mentoring, online corporate courses, eLearning and more
- English classes with a certified teacher
- Support for employee’s initiatives (Algorithms club, toastmasters, agile club and more)
- Enjoyable working environment (Gaming room, napping area, amenities, events, sport teams and more)
- Flexible work schedule and dress code
- Collaborate in a multicultural environment and share best practices from around the globe
- Hired directly by EPAM & 100% under payroll
- Law benefits (IMSS, INFONAVIT, 25% vacation bonus)
- Major medical expenses insurance: Life, Major medical expenses with dental & visual coverage (for the employee and direct family members)
- 13 % employee savings fund, capped to the law limit
- Grocery coupons
- 30 days December bonus
- Employee Stock Purchase Plan
- 12 vacations days plus 4 floating days
- Official Mexican holidays, plus 5 extra holidays (Maundry Thursday and Friday, November 2nd, December 24th & 31st)
- Monthly non-taxable amount for the electricity and internet bills
EPAM is a leading global provider of digital platform engineering and development services. We are committed to having a positive impact on our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to continuously learn and grow. No matter where you are located, you will join a dedicated, creative, and diverse community that will help you discover your fullest potential.
By applying to our role, you are agreeing that your personal data may be used as in set out in EPAM´s Privacy Notice and Policy.
