Lead Web Analyst Remote

Responsibilities

• Preparation of measurement strategy, collaboration with product ownership team on definition of product success KPIs
• Setting up user behavior tracking while applying enough creativity to find the best methods of data capturing strategy development and implementation; business requirement collection for tracking and providing it to development team
• Design of complex end-to-end analytics pipelines covering both web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients’ online strategy
• Conduct deep-dive research on all areas of customers’ online strategy
• Setting up and running A/B and MVT tests: hypothesis generation, samples volume estimation, experiments planning, reporting
• Build insightful automated dashboards

Requirements

• Degree in Marketing, Mathematics, Statistics, Engineering
• 5+ years of Web Analytics experience; additional experience in online marketing or product analytics would be a plus
• 1+ year of relevant leadership experience
• Vast experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google Optimize
• Experience in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Experience in creating and explaining dashboard reports, using data visualization tools
• Statistical and analytical skills with an ability to spot any issues or trends in data
• Communication skills, ability to explain analytical things for non-technical stakeholder
• Knowledge of Web Analytics project documentation development and maintenance
• Experience in EDW, like BigQuery/Amazon Redshift/Snowflake, SQL knowledge
• Python/R proficiency
• English level: B2

We offer

• Learning Culture - We want you to be the best version of yourself, that is why we offer unlimited access to learning platforms, a wide range of internal courses, and all the knowledge you need to grow professionally
• Health Coverage - Health and wellness are important, that is why we have you and up to four family members in a premiere health plan. We have a couple of options, so you can choose what is best for you and your family
• Visual Benefit - Seeing your work for us would be a sight for sore eyes. We want your vision to always be at 100% which is why we offer up to $200.000 COP for any visual health expenses
• Life Insurance Plan - We have partnered with MetLife to offer a full-coverage Ife insurance plan. So, your family is covered, even if you are gone
• Medical Leave Coverage - We are one of the few companies that cover 100% of your medical leave, for up to 90 days. Your health is the most important thing to us
• Professional Growth Opportunities - We have designed a highly competitive and complete development process, where you will have all the tools to get where you have always wanted to be, personally and professionally
• Stock Option Purchase Plan - As an EPAMer you can be more than just an employee, you will also have the opportunity to purchase stock at a reduced price and become a part owner of our organization
• Additional Income - Besides your regular salary, you will also have the chance to earn extra income by referring talent, being a technical interviewer, and many more ways
• Community Benefit - You will be part of a worldwide community of over 50,000 employees, where you can learn, challenge yourself, stand out, and share your knowledge and experience with multicultural teams!