Senior Web Analyst (Adobe-oriented) Kazakhstan or Remote

Responsibilities

• Develop a measurement strategy and collaborate with the product ownership team to define KPIs for product success
• Implement user behavior tracking, utilizing creative approaches for effective data capturing
• Collect business requirements for tracking and provide them to the development team
• Design complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients’ online strategy
• Conduct in-depth research on various aspects of customers' online strategies
• Set up and execute A/B and MVT tests: hypothesis generation, sample volume estimation, experiment planning, reporting
• Build insightful automated dashboards

Requirements

• 3+ years of Web Analytics experience
• Experience in a variety of Adobe web analytics tools (audit, setup, reporting, working with API): Adobe Analytics, Adobe Target, Adobe Launch
• Skills in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Expertise in creating and explaining dashboard reports, using data visualization tools
• Knowledge of Web Analytics project documentation development and maintenance
• Proficiency in A/B testing
• Background in EDW, like BigQuery/Amazon Redshift/Snowflake
• Communication skills, ability to explain analytical things for non-technical stakeholders
• English level: B2 and above

Nice to have

• Competency in SQL, R, Python
• Knowledge of JavaScript
• Experience in online marketing or product analytics
• Skills in statistics and analytics with an ability to spot trends in data
• Degree in Marketing, Mathematics, Statistics, Engineering

We offer

• We connect like-minded people: :
  • Delivering innovative solutions to industry leaders, making a global impact
  • Enjoyable working environment, whether it is the vibrant office or the comfort of your own home
  • Opportunity to work abroad for up to two months per year
  • Relocation opportunities within our offices in 55+ countries
  • Corporate and social events
• We invest in your growth:  :
  • Leadership development, career advising, soft skills and well-being programs
  • Certifications, including GCP, Azure and AWS
  • Unlimited access to LinkedIn Learning, Get Abstract, O'Reilly
  • Free English classes with certified teachers
  • Discounts in local language schools, including online courses for the Kazakh language
• We cover it all: :
  • Participation in the Employee Stock Purchase Plan
  • Monetary bonuses for engaging in the referral program
  • Medical & family care package
  • Six trust days per year (sick leave without a medical certificate)
  • Coverage of psychology sessions of your choice
  • Benefits package (sports activities, a variety of stores and services)