Senior Web and Digital Analyst Lviv, Ukraine or Remote

Responsibilities

• Preparation of measurement strategy, collaboration with product ownership team on definition of product success KPIs
• Setting up user behavior tracking while applying enough creativity to find the best methods of data capturing strategy development and implementation; business requirement collection for tracking and providing it to development team
• Design of complex end-to-end analytics pipelines covering both web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients’ online strategy
• Conduct deep-dive research on all areas of customers’ online strategy
• Setting up and running A/B and MVT tests: hypothesis generation, samples volume estimation, experiments planning, reporting
• Build insightful automated dashboards

Requirements

• Degree in Marketing or Mathematics/Statistics/Engineering
• 3+ years of Web Analytics experience
• Vast experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google Optimize
• Experience in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Experience in creating and explaining dashboard reports, using data visualization tools
• Statistical and analytical skills with an ability to spot any issues or trends in data
• Communication skills, ability to explain analytical things for non-technical stakeholder
• Knowledge of Web Analytics project documentation development and maintenance
• Experience in EDW, like BigQuery/Amazon Redshift/Snowflake, SQL knowledge
• Python/R proficiency
• Upper-Intermediate level of English, both spoken and written (B2+)

Nice to have

• Additional experience in online marketing or product analytics

We Offer

• Competitive compensation depending on experience and skills
• Individual career path
• Unlimited access to LinkedIn learning solutions
• Sick leave and regular vacation
• English classes with certified English teachers
• Flexible work hours

About EPAM

• EPAM is a leading global provider of digital platform engineering and development services. We are committed to positively impacting our customers, our employees, and our communities. We embrace a dynamic and inclusive culture. Here you will collaborate with multi-national teams, contribute to a myriad of innovative projects that deliver the most creative and cutting-edge solutions, and have an opportunity to learn and grow continuously. You will join a dedicated, creative, and diverse community that will help you discover your fullest potential. EPAM is committed to providing our global team of 53,150+ EPAMers with inspiring careers. EPAMers lead with passion and honesty and think creatively. Our people are the source of our success, and we value collaboration, try always to understand our customers' business, and strive for the highest standards of excellence